Once you’ve found the perfect leads, you can reach out to them automatically using Telescope.

1. Navigate to the Campaign with the leads you wish to send messages to
   1. If you haven’t got any leads yet then check out How to generate a list of Prospects
2. Click Enable outreach in the box at the top of your screen just under the header
3. You will be presented with a pre-filled sequence of messages. You can review or edit this by doing the following:

   1. Check the number of messages in the sequence.

      1. You can add steps by clicking Add follow-up email at the bottom.
      2. You can remove steps by clicking Delete in the top right of the message you want to remove

   2. Check the timing/cadence of the messages. Telescope automatically sets the amount of days without a reply you should wait before sending the follow up

      1. You can edit this by updating the box next to the title of each step: After _ days if no reply

   3. Check the content of the messages. You have two options: generate the copy automatically using an AI prompt, or use a template with preset variables.

      1. AI Prompt: Choose AI Prompt in the dropdown next to Email Generation Mode. A prompt example will be shown to you to give you an idea of what you can write. Fill in this prompt with the tone and content you want.

      How to personalise emails with AI

      1. Template: Choose Template in the dropdown next to Email Generation Mode. A template will already be written for you. But you can overwrite this with other templates you might already use. The variables available for use will be shown on the right as you edit the template
      2. In either case above you can preview how the email will look by clicking Preview Email. You can even check how it looks with different leads in your list by clicking through them on the left of the popup
4. Once you’ve created the sequence go ahead and click Review outreach. Here you can set the timings of your emails.
   1. You can choose the days you wish to send, the days you don’t wish to send. Pro tip: you might want to consider not bothering leads on the weekend!
   2. You can choose the times in the day you want the messages to be sending. You might want to set these for business hours for example.
   3. You can choose the timezone you wish the above timings to work on
   4. If you toggle to Advanced settings you can have different timings for different days of the week
5. You can also review the queue here on the left so you can check exactly which emails would be sent and when, if you were to activate the campaign. Once you’re happy with that, click Activate Outreach and Save Campaign to start your campaign automatically
   1. Tip: if you aren’t quite ready to start sending emails you can just Save Campaign without activating the campaign to come back to it

You’re all set! Now all you need to do is add new leads to your campaign to keep your pipeline going. Any positive replies will be indicated in your campaign lead list under the Outreach column.